INDUSTRIES
Health
SERVICES
Brand Identity/ Packaging
Fuly Kids delivers nutritional joy for young minds and bodies.
Context:
Recent studies indicate that a nutrient-rich diet during early childhood is crucial for brain development. The growing market for children’s nutritional supplements underscores the demand for products that combine health benefits with an enjoyable experience. Fully Kids offers functional, practical, and delicious products to complement children’s diets, enhancing cognitive development, immune support, and bone health.
Challenge:
The challenge was to create a brand identity and packaging for Fully Kids that effectively communicates the benefits of the product to parents, while also providing a fun and engaging experience for the children.
Solution:
We developed a visual identity based on illustrations that effectively convey the product’s benefits. A childlike style with bright colors captures children’s attention and makes the product fun for them. The illustration scenarios, combined with the narrative and messaging, highlight the functional benefits of each product, engaging parents who prioritize the overall well-being of their families.
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